Geographical planning of space quarterly journal

Geographical planning of space quarterly journal

Comparative Analysis of Residential Satisfaction in the Neighborhoods of Towhid Shahr in Sabzevar (Block 2, Block 7, and Mehr Housing)

Document Type : Research Paper

Authors
Department of Geography, Research Center of Geographical & Social Sciences, Hakim Sabzevari University, Sabzevar, Iran
10.30488/gps.2026.499921.3815
Abstract
A B S T R A C T
This study examines the influence of housing patterns on residential satisfaction by comparing neighborhood satisfaction in apartment-based developments (Mehr Housing) with villa-type neighborhoods (Blocks 2 and 7). The research adopts a cross-sectional case study design and applies a descriptive-analytical approach to assess residential satisfaction. The study population comprises all households in Tohid Shahr, from which a sample of 316 households was selected. The results indicate that residential satisfaction levels in all three neighborhoods were above the average; however, notable differences were observed among them. Among the three cases, the Mehr Housing project exhibited the lowest level of residential satisfaction, while homeowners generally reported higher satisfaction than renters. In total, 21 distinct factors influencing residential satisfaction were identified. Specifically, 13 factors were extracted from 49 items in Block 2, 14 factors in Block 7, and 14 factors in the Mehr Housing neighborhood. These factors explained a substantial proportion of the variance in residential satisfaction, accounting for 71.54% in Block 2, 69.83% in Block 7, and 73.41% in Mehr Housing, with an average explanatory power of approximately 72%. Notably, social capital emerged as the most influential determinant of residential satisfaction across all neighborhoods. In Block 2, the most influential factors included social capital, sense of security, and place attachment. In Block 7, the primary determinants were social trust, housing quality, and social networks, whereas in the Mehr Housing neighborhood, social capital, place attachment, and environmental readability were most prominent. These leading factors explained approximately 28%, 25%, and 27% of the variance in residential satisfaction within their respective neighborhoods. Overall, residents living in lower-density neighborhoods with a higher proportion of villa units reported greater residential satisfaction than those residing in Mehr Housing apartment complexes. The study highlights the need for in-depth qualitative research to better understand and improve living conditions in existing neighborhoods.
Extended Abstract
Introduction
As urban populations continue to grow and cities expand spatially, understanding residential satisfaction and its underlying determinants has become increasingly important. Housing satisfaction plays a significant role in shaping residents’ well-being and overall quality of life, rendering scholarly investigation in this field essential, particularly in the context of global housing policies aimed at improving living conditions. Assessing the factors that influence housing satisfaction is therefore essential for evaluating the effectiveness of such housing policies.
In Iran, rapid urban population growth over the past five decades has prompted the implementation of various housing initiatives. One of the principal strategies has involved the development of new cities and towns in proximity to major metropolitan areas as a means of addressing housing shortages. The Mehr Housing Project, initiated in 2007, was designed to support low-income groups, with implementation plans extending through 2024. In addition, the National Housing Plan, introduced by the thirteenth government, aims to construct one million residential units annually, thereby facilitating housing provision for low-income urban populations.
In Sabzevar, urban development policies have resulted in the establishment of Towhid City, located approximately eight kilometers from the main urban area. Recent development projects, including a 21-hectare national housing site and the 495-unit Shahid Mohaddinia complex, are expected to contribute to population growth in the area. These developments highlight the necessity of assessing residential satisfaction among local inhabitants, which constitutes the central focus of the present study. Towhid City encompasses a range of housing typologies, including villa-type residences and apartment units within the Mehr Housing area. Understanding variations in residential satisfaction across these housing models is critical for informing future urban housing policies, particularly with respect to new residential developments, forthcoming project phases, and national housing initiatives. Accordingly, the study aims to:
· assess residential satisfaction in the Mehr Housing area, Block 2, and Block 7;
· identify the key factors influencing residential satisfaction;
· analyze differences in satisfaction levels across the selected neighborhoods.

Methodology
This applied, cross-sectional case study employs a descriptive-analytical approach to examine residential satisfaction. The study population includes all households in the Towhid area of Sabzevar, from which a sample of 316 households was selected. The research instrument consists of a questionnaire with 65 items, of which 16 capture respondents’ background variables and personal characteristics, and 49 address factors influencing residential satisfaction at the household level. These factors were identified through a review of relevant theoretical frameworks and existing empirical studies.
The empirical focus of the study is Towhid City, located in the city of Sabzevar. The land preparation plan for Towhid City comprises five distinct development projects: Phase One (219 hectares), Phase Two (100.7 hectares), Type 47 Salman (45.51 hectares), Sajjad City (90 hectares), and Mehr Housing (50 hectares). Although precise population statistics for Towhid City are not available, estimates derived from the 2011 and 2016 national censuses suggest a population of approximately 18,027. Population projections for 2024 indicate that Block 2 will accommodate approximately 3,227 residents, Block 7 around 3,539 residents, and the Mehr Housing area about 2,536 residents. Within Phase One, which consists of seven blocks, Blocks 1 and 2 exhibit lower land and housing values, whereas Blocks 5, 6, and 7 are characterized by higher values. The selection of these areas was influenced by variations in the social and economic backgrounds of residents, while also accounting for differences in housing form, specifically the presence of apartment-style units in the Mehr Housing area compared to villa-type units in the other blocks.

Results and Discussion
The assessment of residential satisfaction indicated that all three neighborhoods achieved scores above the average level; however, notable differences were observed among them. Among the three cases, the Mehr Housing project exhibited the lowest levels of residential satisfaction, along with the greatest degree of variability. Overall, homeowners reported higher levels of residential satisfaction than renters; additionally, in Block 7, married residents expressed greater satisfaction than single individuals. In contrast, single residents in the Mehr Housing area and Block 2 reported higher levels of satisfaction than their married counterparts.
The study employed exploratory factor analysis to identify the underlying factors influencing residential satisfaction across the three neighborhoods in Towhid City. In total, 21 distinct factors were identified; specifically, 13 factors were extracted from 49 items in Block 2, 14 factors in Block 7, and 14 factors in the Mehr Housing neighborhood. Collectively, these factors explained a substantial proportion of the variance in residential satisfaction, accounting for 71.54% in Block 2, 69.83% in Block 7, and 73.41% in the Mehr Housing area, with an average explanatory power of approximately 72%. Notably, social capital emerged as the most influential determinant of residential satisfaction across all neighborhoods. In Block 7, social capital was further differentiated into two components, namely social networks and social trust. In Block 2, the most influential factors included social capital, sense of security, and place attachment. In Block 7, the primary determinants were social trust, housing quality, and social networks, whereas in the Mehr Housing area, the dominant factors included social capital, place attachment, and environmental readability. These leading factors accounted for approximately 28%, 25%, and 27% of the variance in residential satisfaction within their respective neighborhoods.
The findings distinguish between subjective and objective determinants of residential satisfaction, indicating that subjective factors exert a stronger influence in Blocks 2 and 7. In contrast, the Mehr Housing neighborhood exhibits a greater reliance on objective determinants, with 39.60% of residential satisfaction attributed to objective factors, compared to 33.81% associated with subjective factors. Residents living in lower-density areas with a higher proportion of villa-type units reported higher levels of residential satisfaction than those residing in Mehr Housing apartment complexes. The relatively lower level of satisfaction in the Mehr Housing area is not solely attributable to higher residential density but is also influenced by the design quality and construction conditions of the apartment units.
These findings suggest that further research on different apartment typologies and their construction quality is necessary to gain a deeper understanding of how housing design influences residential satisfaction. As urban land and housing costs continue to increase, alongside the economic pressures experienced by many middle-class households, concerns are growing that the shift toward denser housing forms and apartment complexes will continue. This underscores the need for a more nuanced understanding of how such factors shape residential satisfaction, particularly as municipalities and housing developers increasingly prioritize high-density living environments.

Conclusion
This study examined how housing patterns influence residential satisfaction by comparing neighborhood satisfaction in apartment-based developments (Mehr Housing) with villa-type neighborhoods (Blocks 2 and 7). Although all neighborhoods recorded satisfaction levels above the midpoint, residents in the Mehr Housing area reported lower levels of residential satisfaction than those living in villa-type neighborhoods. The analysis identified 21 distinct factors influencing residential satisfaction; while several of these factors were common across neighborhoods, others varied according to local context. Social capital emerged as the most significant shared determinant of residential satisfaction across all neighborhoods. In villa-type neighborhoods, subjective factors exerted a stronger influence on residential satisfaction, whereas objective factors were more influential in the Mehr Housing area. The findings highlight the need for in-depth qualitative research to better understand and enhance living conditions in existing neighborhoods. Furthermore, the study recommends that future residential developments give greater consideration to social dimensions alongside physical attributes in order to foster more satisfactory living environments.

Funding
There is no funding support.

Authors’ Contribution
Seyed Hadi Hosseini (Introduction, data collection, data analysis, discussion and conclusion), Mohammad Salmani Moghadam (Introduction and data collection), Salman Tatar (Data collection).

Conflict of Interest
Authors declared no conflict of interest.

Acknowledgments
We are grateful to all the scientific consultants of this paper.
Keywords
Subjects

  1. Abbasi, S., Alalhesabi, M., & Jalilisadrabad, S. (2022). A comparative study of the role of perception of fluid and traditional building density on residential density satisfaction with density allocation of Ramsar and Babolsar cities. Urban Economics and Planning, 3(2), 22-36. https://doi.org/10.22034/uep.2022.315585.1132 [In Persian]
  2. Ahmadi, P., & Charehjoo, F. (2021). Investigating the level of residents' satisfaction with the residential quality of the Mehr housing project focusing on sustainable housing indicators. Spatial Planning, 11(1), 151-178. https://doi.org/10.22108/sppl.2020.116756.1378 [In Persian]
  3. Ahmadi, R., Asemani, M., Hamidi, N., Rezaei, S. S., Ahmadi, A., Amirahmadi, F., & Bayat, F. (2024). Analyzing the relationship between place attachment and residential satisfaction through the mediation of social capital: The case of affordable housing. Journal of Housing and the Built Environment, 39(4), 1843-1865. https://api.semanticscholar.org/CorpusID:272172847
  4. Ajiliyan Momtaz, S., Rafieyan, M., & Agha Safari, A. (2018). Study of individual components of residential satisfaction in low income housing projects (Case study: Ghorghi Mehr housing). Geography and Territorial Spatial Arrangement, 8(29), 215-228. https://doi.org/10.22111/gaij.2018.4345 [In Persian]
  5. Altman, A., & Chemers, M. M. (1980). Culture and environment. Brooks/Cole Publishing Company.
  6. Amerigo, M. (1992). Patrones perceptivos diferenciales en funcion del Rol Ambiental. Psicothema, 4, 123-131.
  7. Aragonés, J. I., Amérigo, M., & Pérez-López, R. (2017). Residential satisfaction and quality of life. In Handbook of environmental psychology and quality of life research (pp. 311-328). https://api.semanticscholar.org/CorpusID:168619978
  8. Arvin, M., Faraji, A., & Azand, M. (2020). Investigation effect residential satisfactions on population survival in Mehr housing projects (Case study: Mehr housing Behbahan City). Journal of Urban Research and Planning, 11(41), 83-98.  [In Persian]
  9. Azimi, N., & Esmaeilzadeh, Y. (2017). Assessing the relationship between house types and residential satisfaction in Tabriz, Iran. International Journal of Urban Sciences, 21(2), 185-203.
  10. Azizi, M. M., & Malek Mohammadnejad, S. (2007). A comparative study of two housing complex models (Conventional and high-rise): Case study: Noor housing complex (Seoul) and housing in Tehran. Journal of Fine Arts, 32, 27-38.  [In Persian]
  11. Bahrampour, A., & Modiri, A. (2015). Study of relationship between residents satisfaction from living environment and their attachment sense in Kowsar high-rise residential complex. Journal of Fine Arts: Architecture & Urban Planning, 20(3), 85-94. https://doi.org/10.22059/jfaup.2015.56880 [In Persian]
  12. Babakhani, M., & Sameh, A. (2022). A comparative study of the personality components effectiveness on residential satisfaction (Case study: Moghadam, Takhti & Hashemi neighborhoods in Tehran). Journal of Urban Ecology Researches, 13(1), 17-34. https://doi.org/10.30473/grup.2022.52999.2517
  13. Biswas, B., Sultana, Z., Priovashini, C., Ahsan, N., Mallick, B., & Mallick, B. (2021). The emergence of residential satisfaction studies in social research: A bibliometric analysis. Habitat International, 109, 102336. https://doi.org/10.1016/J.HABITATINT.2021.102336
  14. Cabrita, A. R., Freitas, M. J., & Pedro, J. B. (1998). Understanding housing satisfaction. In XXV IAHS World Housing Congress. University of Porto.
  15. Caldieron, J. (2011). Residential satisfaction in La Perla informal neighborhood, San Juan, Puerto Rico. OIDA International Journal of Sustainable Development, 2(11), 77-84. 
  16. Campbell, A., Converse, P. E., & Rodgers, W. L. (1976). The quality of American life: Perceptions, evaluations, and satisfactions. Russell Sage Foundation. https://psycnet.apa.org/record/1977-05650-000
  17. Caplan, R. D. (1987). Person-environment fit theory and organizations: Commensurate dimensions, time perspectives, and mechanisms. Journal of Vocational Behavior, 31(3), 248-267. https://doi.org/10.1016/0001-8791(87)90042-X
  18. Edwards, J. R., & Shipp, A. J. (2007). Outcomes: An integrative perspective. In Perspectives on organizational fit (p. 209). https://psycnet.apa.org/record/2007-15682-007
  19. Emami, A., & Sadeghlou, S. (2021). Residential satisfaction: A narrative literature review towards identification of core determinants and indicators. Housing, Theory and Society, 38(4), 512-540. https://doi.org/10.1080/14036096.2020.1844795
  20. Fleury-Bahi, G., Pol, E., & Navarro, O. (Eds.). (2017). Handbook of environmental psychology and quality of life research. Springer International Publishing.
  21. Francescato, G. (1979). Residents' satisfaction in HUD-assisted housing: Design and management factors. Office of Policy Development and Research, U.S. Department of Housing and Urban Development.
  22. Galster, G. (1987). Identifying the correlates of dwelling satisfaction: An empirical critique. Environment and Behavior, 19(5), 539-568. https://doi.org/10.1177/0013916587195001
  23. Galster, G. C. (1985). Evaluating indicators for housing policy: Residential satisfaction vs marginal improvement priorities. Social Indicators Research, 16, 415-448. https://doi.org/10.1007/BF00333289
  24. Huang, Z., Du, X., & Yu, X. (2015). Home ownership and residential satisfaction: Evidence from Hangzhou, China. Habitat International, 49, 74-83. https://doi.org/10.1016/j.habitatint.2015.05.008
  25. Hur, M., & Morrow-Jones, H. (2008). Factors that influence residents' satisfaction with neighborhoods. Environment and Behavior, 40(5), 619-635. https://doi.org/10.1177/0013916507307483
  26. Kahana, E. (1982). A congruence model of person-environment interaction. In Aging and the environment: Theoretical approaches (pp. 97-121). https://search.gesis.org/publication/dza-gerolit-544298985
  27. Kahana, E., Lovegreen, L., Kahana, B., & Kahana, M. (2003). Person, environment, and person-environment fit as influences on residential satisfaction of elders. Environment and Behavior, 35(3), 434-453. https://doi.org/10.1177/0013916503035003007
  28. Koçak Güngör, M., & Terzi, F. (2024). Residential satisfaction and quality of urban life: Examining diverse housing environments.  Archnet-IJAR: International Journal of Architectural Research, 18 (1), 58-80. https://doi.org/10.1108/ARCH-01-2022-0014
  29. Lansing, J. B., Marans, R. W., & Zehner, R. B. (1970). Planned residential environments. Ann Arbor.
  30. Lara, T., & Bekker, M. C. (2012). Resident satisfaction as a project quality measure: The case of Nova Vida housing project, Angola. Journal of Contemporary Management, 9(1), 364-381.
  31. Lawton, M. P., & Nahemow, L. (1973). Ecology and the aging process.
  32. Lee, E., & Park, N. K. (2010). Housing satisfaction and quality of life among temporary residents in the United States. Housing and Society, 37(1), 43-67. https://doi.org/10.1080/08882746.2010.11430580
  33. Li, J., Li, D., Ning, X., Sun, J., & Du, H. (2019). Residential satisfaction among resettled tenants in public rental housing in Wuhan, China. Journal of Housing and the Built Environment, 34, 1125-1148. https://doi.org/10.1007/s10901-019-09667-x
  34. Marans, R. W. (2015). Quality of urban life & environmental sustainability studies: Future linkage opportunities. Habitat International, 45, 47-52. https://doi.org/10.1016/J.HABITATINT.2014.06.019
  35. Meymandi Parizi, S., Habibi, K., & Mahdavi, A. (2016). Evaluation and comparative comparison of the quality of habitancy in the urban of old and new fabric (Case study of Kerman City of old and new fabric). Geographical Planning of Space Quarterly Journal, 5(18), 87-104. 
  36. Michelson, W. (1977). Environmental choice, human behavior, and residential satisfaction. Oxford University Press.
  37. Mohit, M. A., & Nazyddah, N. (2011). Social housing programme of Selangor Zakat Board of Malaysia and housing satisfaction. Journal of Housing and the Built Environment, 26, 143-164. https://doi.org/10.1007/s10901-011-9216-y
  38. Morris, E. W., & Winter, M. (1975). A theory of family housing adjustment. Journal of Marriage and the Family, 79-88. https://www.jstor.org/stable/351032
  39. Motalebi, G., Khodadadi Agh Ghal'e, F., & Akbari, A. (2016). Effect of the sense of security of housing satisfaction in Naziabad residential complex in Tehran based on C.P.T.E.D model. Journal of Fine Arts: Architecture & Urban Planning, 21(1), 67-78. https://doi.org/10.22059/jfaup.2016.59690 [In Persian]
  40. Naseri, S. (2024). The failure in the evaluation of housing satisfaction in Mehr housing: A consequence of a lack of consensus on housing components. JORS, 2(3), 32-35.  [In Persian]
  41. Oliver, R. L. (1980). A cognitive model of the antecedents and consequences of satisfaction decisions. Journal of Marketing Research, 17(4), 460-469. https://doi.org/10.2307/3150499
  42. Onibokun, A. G. (1976). Social system correlates of residential satisfaction. Environment and Behavior, 8(3), 323-344. https://doi.org/10.1177/136327527600800301
  43. Rafieian, M., Nazari, M., & Dadashpour, H. (2016). Assessing residential satisfaction with spatial desirability in planned urban areas (Case study: Mehrshahr, Karaj).  Hoviat-e Shahr, 3 (10), 31-40.  [In Persian]
  44. Rahimi, L., & Bordbar, H. (2021). Analysis of the quality of residence based on the categorization of residential complexes (A case study: Tabriz City). Spatial Planning, 11(3), 167-192. https://doi.org/10.22108/sppl.2021.119866.1435 [In Persian]
  45. Saeidi Zaranji, S., Yazdani, M. H., & Zarei, G. (2020). A comparative study of satisfaction in two housing patterns of villa houses and residential towers (Case study: District 2 of Ardabil). Journal of Iranian Architecture & Urbanism, 11(2), 223-239. https://doi.org/10.30475/isau.2020.173121.1183 [In Persian]
  46. Speare, A. (1974). Residential satisfaction as an intervening variable in residential mobility. Demography, 11(2), 173-188. https://doi.org/10.1080/02673030020002555
  47. Taher Taloo-e-Del, M. S., & Heidari Pour, O. (2024). A model for evaluating residential satisfaction in apartment buildings (Case study: Kooh Atashgah-Nazhvan area in Isfahan). Studies of Human Settlement Planning, 19(2), 201-216.  [In Persian]
  48. Varady, D. P., & Carrozza, M. A. (2000). Toward a better way to measure customer satisfaction levels in public housing: A report from Cincinnati. Housing Studies, 15(6), 797-825. https://doi.org/10.1080/02673030020002555
  49. Vukovic, T., Salama, A. M., Mitrovic, B., & Devetakovic, M. (2021). Assessing public open spaces in Belgrade: A quality of urban life perspective.  Archnet-IJAR: International Journal of Architectural Research, 15 (3), 505-523. https://doi.org/10.1108/ARCH-04-2020-0064
  50. Zanganeh, M., Abdolmalaki, S., & Mousavi, M. (2018). Evaluation of environmental quality and satisfaction of new residential settlements (Case study: Tohid Shahr Sabzevar). Geographical Urban Planning Research, 6(4), 827-844. https://doi.org/10.22059/jurbangeo.2018.219516.591 [In Persian]
  51. Zarghami, E., Ghanbaran, A., & Saadati Vagh ar, P. (2020). Comparative study of the components affecting the improvement of residential satisfaction in low-income residential complexes (Case studies: Mehr Ghadir, Mehr Farhangian, and Mehr Koy Reza residential complexes). Motaleate Shahri, 9(33), 93-108. https://doi.org/10.34785/J011.2019.681 [In Persian]